Privacy Policy

Last updated: 25 November 2025

At LNR Equipment, Tools & Haulage, we are committed to protecting your privacy. This policy explains what personal information we collect through our website, how we use it, and your rights under the Data Protection Act, 2020 (Jamaica).

Who We Are

We are a Jamaican business providing equipment rental, tools, and haulage services. Our website address is: https://lnrequipment.com

What Information We Collect

We collect personal information in a few ways, mainly when you interact with our website.

1. Contact & Service Forms

When you fill out a form, we collect:

Your name
Email address
Phone number
Company name (if applicable)
Your message or enquiry

Purpose: To respond to your request, provide quotations, or follow up on interest in our products or services.

2. Cookies & Tracking Tools

We use cookies and similar tools to improve your experience and understand how our website is used.

Tools we use:

Google Analytics (via Google Tag Manager)
Facebook Pixel
Google Ads Pixel
Conversion tracking tools

These tools may track:

Your IP address
Pages visited
Time spent on the site
Clicked links
Device/browser information

You can manage cookie preferences through your browser settings or the cookie consent banner.

3. Embedded Content

Our website may include videos, maps, or other content from third-party sites (e.g. YouTube, Google Maps). These sites may collect data from you as if you visited them directly.

How We Use Your Information

We use your data to:

Respond to enquiries and provide customer service
Improve website performance and user experience
Carry out marketing and remarketing campaigns (only if you consent)
Analyse how visitors use our website
Meet legal and regulatory requirements

Sharing Your Information

We may share your data with trusted service providers to help us operate and improve our website or run campaigns. This may include:

Google and Meta (Facebook)
Website hosting and email platforms
Analytics and ad networks

We do not sell your data.

Where Your Data Is Stored

Some of your information may be processed or stored outside of Jamaica, such as in the United States or Europe. These providers are required to meet privacy standards consistent with Jamaican law.

How Long We Keep Your Information

We retain personal data only as long as needed for the purposes stated. This includes:

Up to 3 years for contact or service-related enquiries
Shorter retention periods for cookie and tracking data (usually 26 months or less)
As long as required by law for records or audits

Your Rights Under Jamaican Law

Under the Data Protection Act, 2020, you have the right to:

Access your personal data
Ask us to correct or update inaccurate information
Request that we delete your data (if there’s no legal reason to keep it)
Withdraw consent for marketing
Lodge a complaint with the Information Commissioner

To make a request, email us at lnrequip@gmail.com

How We Keep Your Data Safe

We use standard security measures, including:

Website encryption (SSL)
Secure servers
Limited access to personal data
Regular updates and monitoring

In Case of a Data Breach

If a data breach occurs that affects your personal data:

We will notify you within 72 hours (if required)
We will take steps to resolve the issue
We will notify the Information Commissioner as needed

Use of Automated Tools

We use automated tools (like ad pixels) to help personalise content or marketing. This does not include automated decisions that impact your legal rights or access to services.